Crafting a Support Network as a Founder and CEO
Tom Reidy
January 13, 2021This post was originally published on Joel.is. Sometime in late 2018, the concept of having a…
Tom Reidy
January 13, 2021
Welcoming Maria Thomas as Buffer’s Chief Product Officer
Tom Reidy
January 7, 2021In July, we shared that we were looking for a…
Shareholder Update: Q3 2020
Tom Reidy
December 10, 2020Note: This is the quarterly update sent to Buffer shareholders, with a bit of added information for context….
IFundWomen’s Guide to Cultivating an Inclusive and Engaged Digital Community
Tom Reidy
December 4, 2020How does IFundWomen empower and support women entrepreneurs? Their strength is in their community.
Reflecting on 10 Years of Building Buffer
Tom Reidy
December 1, 2020Today marks ten years since I launched the first version of Buffer. What started as a landing page…
More Data, Better Results: Introducing LinkedIn Analytics and More
Tom Reidy
November 25, 2020Success on social media can often feel like a secret science. Something that only the few can achieve….
How HIKI Shifted Their Social Media Marketing Launch Strategy During COVID-19
Tom Reidy
October 2, 2020HIKI, a newly launched genderless full body sweat brand, was set to reveal their DTC brand in March…
Influencers
Tom Reidy
September 8, 2020The following document has been provided by the Advertising Standards Authority (ASA) for…
Introducing boosted post insights: Compare organic and paid results at a glance
Tom Reidy
September 3, 2020In just three simple steps, you can boost a post on Facebook and Instagram. Choose a post Select an audience Set…
Another book on social media
Tom Reidy
August 21, 2020Hey there, Tom here. You may know me in my role here as Editor for Social Media NZ, or as…
How to Increase Your Brand Exposure On LinkedIn
David Kanika
August 21, 2020LinkedIn is perhaps the most powerful tool for lead generation in the B2B market. It’s a wonder that more…
How Huel Uses Social Media to Reach an Audience of 400,000+
Tom Reidy
August 11, 2020It all started with a mission. Julian Hearn wanted to create a business he was proud of —…