Our Annual Charitable Contribution and How We Decide Which Charities to Support
Tom Reidy
May 27, 2022Seeking opportunities to give back has always been part of the Buffer…
Tom Reidy
May 27, 2022
5 Start Page Updates to Help You Grow Your Brand
Tom Reidy
May 26, 2022When we launched Start Page back in October 2021, we weren’t quite sure who…
Do Instagram Carousels Get More Engagement? (Yes, but it’s Complex)
Tom Reidy
May 26, 2022We recently launched direct Instagram carousels scheduling in Buffer. Now you can scheduled carousel posts to be published…
Profit and Purpose: How I’ve Built a Business That Prioritizes Both
Tom Reidy
May 25, 2022There’s a common misconception that it’s impossible to make money as a business while also supporting…
How These Small Businesses Are Winning at Email Marketing
Tom Reidy
May 24, 2022Sending emails. Checking emails. Responding to emails. Emailing – in all of its iterations – is a huge…
Avoiding Burnout as a Social Media Manager (With Advice From Our Very Own Social Media Manager)
Tom Reidy
May 19, 2022Social media has seen rapid growth in the past decade and along with it has grown…
What We’ve Learned Launching a New Product as an 11-Year-Old Company
Tom Reidy
May 19, 2022At Buffer, we spend a lot of time thinking about growth. Small business growth to be precise. We…
Why I Believe Employees, Not Customers, Should Come First
Tom Reidy
May 18, 2022Typical business advice touts that the customer should always come first. Given that my title is…
Ask Buffer: Should You Be Using AI for Content Creation?
Tom Reidy
May 12, 2022Question: Lately, I’ve been struggling to create content for all the platforms that I’m on and I found…
Why We Increase Our Team’s Salaries Every Year
Tom Reidy
May 12, 2022You may have already seen our salaries and our salary formula, but…
How I Built a 15,000-Person Community In Under 2 Years
Tom Reidy
May 11, 2022The saying goes that it takes a village to raise a child. Well, I believe the…
How We Offer Async Training To Our Fully-Distributed Customer Advocacy Team
Tom Reidy
May 6, 2022Within the Buffer Advocacy team, we’ve experimented with a few different training formats including live training…