Opinion

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New Zealand it’s time to “Square-up”

Square has the potential to open up a new payment system in the market. In store self-payment systems…

Your Company Culture Determines The Use of Social Media

Companies may have an amazing marketing team for their social…

Should you be afraid of ghosts ?

When the social media account sports a picture of a…

The iPad – a review from the development cave

As a web company, even before our first…

Flipboard’s Woes

There’s a lot to be said for products that get…

Google News – next step in the personalisation trend

Every day thousands of us have newspapers delivered directly to…

What’s up with all this social media douche-baggery?

They’ve been labelled “shamans and shysters”, by Bill Ralston,…

How Apple will brainwash everyone about the antennae Issue

This Friday 10am California time (5am NZT) Apple will hold…

Blank looks and baffled stares: Cut out the jargon and help your clients navigate Social Media

Social media is one of those terms that landed in…

Newspaper makes readers pay for their nasty comments

American Newspaper Sun Chronicles has had just about…

Social causes should be leveraging social media’s innate peer pressure.

The very functionality of Social Media platforms like Facebook, are built…

The Guardian first to innovate in online News

I have often related news companies to record companies. The two…

Txt lnguge 8nt so bad

Do u fnd ths hrd 2 undrstnd? I find it pretty hard to decipher, but I bet people who read…

The role of the ad creative in emerging media

You’ll hear every social media marketing guru, expert and armchair commentator spout the basics: “it’s a dialogue” or “socalise…

Things are getting louder

Keep up with the kids

Going at the speed of language It used to take a decade or two for people to lose touch with…

8 things I’ve learned about email marketing

Email marketing should not be about rolling the dice and seeing what happens. “The perfect email is like the perfect…

Huffington Post explains Facebook privacy settings better then Facebook

More than 50 privacy settings with more than 170 options – no wonder Facebook privacy has become mind-boggling and overwhelming…

Vogue can remind us of the importance of social monitoring

Social monitoring, the practice of ‘monitoring’ the web for mentions of your brand, might sound like a logical practice…

People spend more time on social media: 10 countries compared

End of last week, The Nielsen Company released some data on its nielsenwire regarding the global use of social…