Opinion

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Instagram’s new “bookmark tool”

The end of 2016 is fast-approaching, which means so is my annual attempt to make myself a “new and…

Introducing VR to the social sphere.

I’d like to start this post with a quick introduction to VR (Virtual Reality) and AR (Augmented Reality) in…

NEW Snapchat ‘Groups’ update!

Finally, it’s Snapchat’s turn to take something back after having their features ripped off by other social media platforms….

Citizen Journalism

I’m not going to lie, I don’t remember the last time I picked up a newspaper and read it…

PayPal makes Christmas gift giving simple and stylish.

We are nearly halfway through December, which means everyone’s getting excited about Christmas! In amongst all this excitement, however, is…

Instant Games

With the stories feature stealing the limelight in the new Facebook Messenger update, you may have missed something called…

Facebook’s ‘Messenger Day’ is making ground.

After initial testing of a Messenger Stories feature in Poland in September of this year, and further trial in…

Drake and Taylor Swift = #Draylor

Back at the start of 2016, Apple Music released a commercial with Taylor Swift jamming out on the treadmill…

Meme-ingful art. Meme Culture- an art movement?

Unless you have been living under a rock for the past couple of months, you most likely have logged…

Social Medias role in disaster response

With the recent events here in New Zealand and the terrific role social media played during these, I looked…

NEW VIRTUAL & AUGMENTED REALITY USER GROUP TO ATTRACT BILLION DOLLAR INVESTMENT

New Zealand’s virtual and augmented reality industry reached another milestone today with the establishment of a new association aimed…

Social & Marketing automation

In order to fully realise the benefit of using Social channels, in conjunction with Marketing Automation solutions, I suggest…

Facebook Messenger now available with no Facebook account!

Yes! It’s true! Facebook have announced Facebook Messenger is now available with no Facebook account. But, as with all…

NZ Marketing Summit 2015

1 DAY | 4 STREAMS | 20+ SESSIONS – 17 September 2015 | SkyCity Convention Centre, Auckland Year on year, the…

Instagram announces further plans for in-app advertising

Since Instagram launched ads a year and a half ago, it’s become even more of a powerful mobile platform…

5 simple steps to get the most out of your social media

Social media is the go-to for cost-effective marketing and has been for some time now. But how do you…

Win tickets to the NZ Social Media Forum!

15 & 16 June 2015 | Viaduct Events Centre, Auckland #NZSOMO is back and bringing together some of New…

Project15 – meet the innovators of today who’ll share their visions of tomorrow

Following on from the success of earlier events and 2014’s two-day Project: Digital Disruption conference, AUT University, the US Embassy and…

Why your Facebook Pages’ like totals may drop

You may have recently seen the below message pop up under the insights tab on your Facebook page.

Facebook introduces ‘Legacy Contact’

Facebook is a place to share and connect with friends and family. For many of us, it’s also a…