Opinion

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NZ Marketing Summit coming in September

We are stoked to be supporting the NZ Marketing Summit for 2017! This awesome event is coming to Auckland…

Facebook Stories: The update no one asked for

Facebook is the world’s top social networking site with two billion monthly users. It’s a huge number, one that…

2017 New Zealand Hi-Tech Awards – Finalists Announced

The finalists have been announced for this year’s Hi-Tech Awards! Entries this year came from as far afield as Kaitaia…

Instagram’s latest update: a user’s experience

At the beginning of February, Instagram were testing a new album-like feature on the beta version of their Android…

NZ Hi-Tech Awards – entries open for 2017

It’s that time of year again! The entries for the annual Hi-Tech awards are now open. If you are looking…

Tinder launches #FundMyVday competition

It’s Valentine’s Day! A day of celebration that people usually remember for the chocolates, flowers and other sweet nothings…

Influencer marketing hit with new guidelines.

For those of you who don’t know much about influencer marketing, let me give you an introduction: An influencer is…

Instagram Stories a hit for brands

In August last year, Instagram got on board with the ‘stories’ trend sweeping social media and released a feature…

Vertigo: the new app bringing social media and music together.

Friends + music; a great combination but not one that we’ve really seen social media bring together. Introducing Vertigo: the…

LinkedIn improves skills and endorsements.

New year = new resolutions, and the perfect time to sharpen up your professional social profile. Towards the end of…

2017: The rise of private social media and chatbots.

With 2017 in full swing, it’s a great time to think about what lies ahead and how we might…

Top 3 Social Media Trends of 2016

With the year almost over, I thought it would be interesting to look back at how social media has…

INTRODUCING VR TO THE SOCIAL SPHERE part 2

As promised, I’ve got a pretty cool virtual reality selfie to share in this post – but I’m not…

Instagram’s new “bookmark tool”

The end of 2016 is fast-approaching, which means so is my annual attempt to make myself a “new and…

Introducing VR to the social sphere.

I’d like to start this post with a quick introduction to VR (Virtual Reality) and AR (Augmented Reality) in…

NEW Snapchat ‘Groups’ update!

Finally, it’s Snapchat’s turn to take something back after having their features ripped off by other social media platforms….

Citizen Journalism

I’m not going to lie, I don’t remember the last time I picked up a newspaper and read it…

PayPal makes Christmas gift giving simple and stylish.

We are nearly halfway through December, which means everyone’s getting excited about Christmas! In amongst all this excitement, however, is…

Instant Games

With the stories feature stealing the limelight in the new Facebook Messenger update, you may have missed something called…

Facebook’s ‘Messenger Day’ is making ground.

After initial testing of a Messenger Stories feature in Poland in September of this year, and further trial in…