Tom Reidy
January 16, 2020Understanding social media demographics—the different audiences that each platform has the potential to reach—allows you to: Reach the right audience Craft…
Tom Reidy
January 14, 2020Let’s be real. Celebrities are better at Instagram than brands because they’re celebrities, not brands. Fame obviously gives celebs…
Tom Reidy
January 14, 2020If your brand uses Instagram for business, you’re probably already aware that Instagram Stories is an effective way…
Tom Reidy
January 8, 2020Getting on the Instagram Explore page is the social media equivalent of striking gold: when it happens, life gets…
Tom Reidy
January 7, 2020We probably don’t need to tell you that mastering Facebook marketing is a must for any brand that hopes…
Tom Reidy
December 21, 2019Facebook demographics reach farther and wider than any other social media network. But it’s important to look closely at the…
Tom Reidy
December 18, 2019As 2019 comes to a close, it’s time to reflect on the biggest social media moments of the year. We’re…
Tom Reidy
December 11, 2019If you want to be successful on social media in 2020, you need to base your strategy on the…
Tom Reidy
December 11, 2019Are you currently using Pinterest for business? If not, it might be time to put some stock into the…
Tom Reidy
December 6, 2019Your YouTube subscriber count isn’t just another vanity metric. Getting more subscribers is the best way to maximize your…
Tom Reidy
December 5, 2019It can be challenging to find fresh social media content ideas when you have to post something every day…
Tom Reidy
December 4, 2019Instagram presets are a no-brainer for any social media marketer. Not only do they help speed up your workflow, they…
Tom Reidy
December 3, 2019Nearly three-quarters of American adults use social media—making it a critical part of any business…
Tom Reidy
November 28, 2019Want to know how to get more leads on Instagram? Most social marketers don’t think of Instagram as a…
Tom Reidy
November 26, 2019The use of social media in financial services organizations is no longer an option. The University of Massachusetts Dartmouth…
Tom Reidy
November 22, 2019Instagram video is an absolute must-have in your brand’s social media strategy. (She said, surprising no one.) But it’s…
Tom Reidy
November 22, 2019Instagram Stories Ads are a powerful marketing tool, providing access to over 500 million users…
Tom Reidy
November 16, 2019Facebook Audience Insights, used wisely, helps you connect your brand directly to your customers. Facebook is one channel to interact…
Tom Reidy
November 14, 2019You’re in a meeting with your boss when it happens. Your breathing starts to quicken. Goosebumps appear on your…
Tom Reidy
November 8, 2019Wondering if Facebook video ads are worth your time? Worth your attention? Worth your $$$? Then this post is worth it for…