How to Use Facebook Audience Insights for Precise Ad Targeting
Tom Reidy
November 16, 2019Facebook Audience Insights, used wisely, helps you connect your brand directly to your customers. Facebook is one channel to interact…
Tom Reidy
November 16, 2019
Everything Social Marketers Need to Know About Generation Z
Tom Reidy
November 14, 2019You’re in a meeting with your boss when it happens. Your breathing starts to quicken. Goosebumps appear on your…
How to Create the Best Facebook Video Ads in 4 Simple Steps
Tom Reidy
November 8, 2019Wondering if Facebook video ads are worth your time? Worth your attention? Worth your $$$? Then this post is worth it for…
How to Schedule Instagram Posts: A Step-by-Step Guide
Tom Reidy
November 6, 2019Okay team, it’s almost 2020 and that means knowing how to schedule Instagram posts in advance is no longer…
9 Brands Doing Unique Things on Social and What We Can Learn from Them
Tom Reidy
October 29, 2019It’s difficult enough to keep up with the Kardashians these days, let alone the cool things brands are doing…
19 Social Media Metrics That Really Matter—And How to Track Them
Tom Reidy
October 29, 2019What are social media metrics? And why are they important to track? As a social media professional, they’re your chance…
How to Live Tweet an Event: Tips, Best Practices, and Examples
Tom Reidy
October 24, 2019Live tweeting an event keeps your followers engaged and informed of events they want to attend in person but,…
13 Social Networks That Are a Big Deal in Non-English Speaking Regions
Tom Reidy
October 22, 2019When it comes to social media, thinking globally means thinking beyond the English language. The usual suspects—Facebook, Instagram, Snapchat,…
How to Manage Multiple Facebook Pages at Once (Without Crying)
Tom Reidy
October 22, 2019Managing multiple Facebook pages might seem daunting. But with the right tools, tips, and systems, the process is actually…
Want to Buy Instagram Followers? Here’s What Happens When You Do
Tom Reidy
October 16, 2019Everyone buys Instagram followers, it seems like. In August 2019, the Institute of Contemporary Music Performance ran a long list…
How organisations are combating the misuse of data
Social Media NZ
October 15, 2019By John Hoffman, CEO of Altis Trust in data and analytics is currently at an all-time low as the widespread…
LinkedIn Etiquette Fails: 7 Mistakes That Will Make You Look Unprofessional
Tom Reidy
October 11, 2019Your LinkedIn page and profile is your online billboard. It’s your chance to show and share your personal brand. That…
5 Key Elements of a High Converting Facebook Post
Tom Reidy
October 10, 2019Most brands usually have one of two goals when they post on Facebook: engagement or conversions. Both metrics matter, but…
Social Media in Higher Education: 8 Essential Tips
Tom Reidy
October 9, 2019Social media in higher education provides an indispensable resource to students and alumni — not to mention the school…
Everything You Need to Know About Instagram Threads
Tom Reidy
October 8, 2019Instagram Threads is Instagram’s new standalone messaging app for “close friends.” Though it only recently launched (October 3, 2019), the…
How to Advertise on Facebook in 2020: The Definitive Facebook Ads Guide
Tom Reidy
October 3, 2019Facebook advertising is an important way to connect with your audience on the world’s largest social network. The ever-changing…
How to Get Free Instagram Likes (Because They Still Matter)
Tom Reidy
October 2, 2019How do you get more Instagram likes on your posts? First step: don’t buy them. (Trust us.) Second step: ask…
How to Use WeChat for Business: A Guide for Marketers
Tom Reidy
October 1, 2019Wondering how to use WeChat for your business? The super app is the single largest social…
How to Become Instagram Famous: 17 Expert Tips from Real Influencers
Tom Reidy
September 27, 2019Looking for a listicle to show you how to become Instagram famous in 10 easy steps? You won’t find…
17 Instagram Marketing Tips You Can’t Afford to Ignore
Tom Reidy
September 25, 2019The number of brands incorporating Instagram marketing into their business strategy has surged in recent years. While just over…