social media nz

Bumper Ads: Big Impact With Small Stories

YouTube has added a short-form of video ad format to its lineup in…

NZ Hi-Tech Awards – entries open for 2017

It’s that time of year again! The entries for the annual Hi-Tech awards are now open. If you are looking…

Instagram Stories a hit for brands

In August last year, Instagram got on board with the ‘stories’ trend sweeping social media and released a feature…

INTRODUCING VR TO THE SOCIAL SPHERE part 2

As promised, I’ve got a pretty cool virtual reality selfie to share in this post – but I’m not…

Instagram’s new “bookmark tool”

The end of 2016 is fast-approaching, which means so is my annual attempt to make myself a “new and…

Introducing VR to the social sphere.

I’d like to start this post with a quick introduction to VR (Virtual Reality) and AR (Augmented Reality) in…

Charles Mabbett: our new Media and Eye On Asia editor

  Former Asia New Zealand…

Happy Social Media Day

For about half the world,…