The team at Social Media NZ work to share knowledge, insights, thoughts and trends in the social media space.We are made up of a small, but dedicated, team with a range of experience. From those that have been in the industry since it’s inception through to those who have social media embedded in their daily culture. The team will work hard to bring you the very best news, views and opinions in the industry.

Tom Reidy

Editor in Chief

Anastacia Vallance

Sub Editor

Samantha Chalmers


Recent Blog Posts.

Snapchat joins the business of connecting influencers with brands

| Opinion | No Comments

Although a bit late to the influencer game, Snapchat have announced a pilot program that will introduce brands to five of the app’s most popular content makers,  Snapchat Storytellers . The…

Are AI Influencers the next big thing?

| Opinion | No Comments

Since the rise of influencers and the boom of them in 2017, brands are building a strong relationship with this new way of marketing. The list of players that have…

Instagram and the new IGTV

| Opinion | No Comments

The most interactive social network does not stop reinventing itself and now launches IGTV, an application that offers the possibility to record and share video up to one hour in length. IGTV…

Instagram reveals how the algorithm works

| Advertising, Business, Instagram, Social Media, Social Media Spotlight, Technology | No Comments

When Instagram announced that it would abandon the chronological order on its platform in 2016, users raised their voices. They did not want an algorithm to decide which publications should…